a letter from david

Dear New Leaf Customer,

As a founder of New Leaf Real Estate, I am excited to introduce you to an impressive new approach to residential real estate in the Houston area. Thanks to the latest in Web-based technologies, New Leaf can help you save thousands in transaction fees, whether you’re buying or selling a home. Simply put, with New Leaf Real Estate, you reap the rewards.

Until now, traditional real estate firms have relied on an inefficient billing system that has tarnished many potentially sound transactions. As you probably know, whenever a house is listed, the seller includes a 6% commission to the selling agent, based on the home’s sale price. Normally, the selling agent will assign half of this 6% to the agent representing the homebuyer.

Having worked in the real estate arena for years, I began to notice that many times real estate agents were receiving these large commissions for work that was actually being performed by clients themselves. Plus, all clients were paying the same commissions regardless of individual needs or requirements. This inconsistency is actually the inspiration behind New Leaf Real Estate. In sharp contrast to the aforementioned traditional approach, New Leaf rewards the informed buyer or seller for work they are already doing. As a result, you can keep or be refunded up to 2% of the fees typically paid when your home is bought or sold.

At New Leaf, we embrace the fact that today’s informed homebuyers and sellers use the Internet to research home prices, available listings and market trends. Gone are the days when this kind of data was available only to real estate agents. Today’s buyers and sellers are informed, and should be rewarded for their efforts with lower transaction costs.

On the New Leaf side of the equation, we keep our costs at a minimum. Instead of showing you home after home that may not fit your criteria, or inflating our marketing budget if you’re selling, we focus on the business transaction surrounding your purchase or sale. This business-minded focus means New Leaf helps make the most of your investment.

Best of all, since New Leaf’s real estate professionals focus on the business end of your transaction, you are provided with incredibly insightful, attentive service during every step of your purchase or sale. We’re here to aid in your search, answer your questions, negotiate completely on your behalf and be by your side at closing.

In summary, our mission at New Leaf is to revolutionize the real estate industry in the Houston area and beyond. We hope that you will give New Leaf Real Estate the chance to prove to you that there is a more efficient, more effective and more rewarding way to buy or sell a home in Houston.

Sincerely, David Houston